PC City could leave Spain. Example of mismanagement in a business.

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pc City has announced in a statement to the London Stock Exchange that could leave its presence in Spain by the low profitability of the Spanish market. The company makes acknowledgement to the crisis that we are living in our country and economic deficiency that we have and that is to increase.

Is true that Spain is not the market ideal today day, although it is also true that PC City is a clear example of bad management. Lack of market research andnálisis of the consumer's needs, while the British company is noticing the crisis in its sector, true is that its jurisdiction has no complaint of the economic situation in the country. While PC City sinks into Spain, MediaMark va viento en popa.

Spanish market want technology, but you wish to low-priced, something that has not been able or has not been able to please so far PC City. This company entered into Spain when the market was "wealthy", but now must adapt, and sientiéndolo, this company it did not.

In a market where consumers now look for low prices, been back, as it of consumers complaint is that they find them cheaper products both in its competence and in the large shopping centres.

However, if they finally decide to leave our country, this would translate to more closures of business and more unemployment, taking into account that PC City has more than 30 shops in Spain. They are the consequences of a poor commercial management.
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