lunes, 9 de mayo de 2011

Product Placement: When Hollywood tells you what you should eat.

Tweet sharing .
The smart marketing or marketing of luxury, product placement (placement of product) is the open secret in Hollywood. This type of marketing, accessible to very few companies is responsible for changes in fashion and habits around the world. It is designed to work in a totally effective way and that goes unnoticed in the eyes of the consumer (spectator in this case) and go directly to our brains by activating our unconscious consumer momentum.

The first industry in "Donate" billions to Hollywood was the tobacco, instead of showing a "tough guy" with a cigar, by what the weak Viewer I needed that same cigarette and possibly the same brand of tobacco. Tobacco was a symbol of seduction, of sensuality in the hands of marilyn monroe, which it is said that he was paid more than 4 million dollars for smoking on screen. Some years later, the product placement is used by other companies as the best and most effective marketing. What search engine do you use on the Internet? What mobile phone do you have? What car you would like to have and what clothes to wear?

Shares of the companies used to shoot when your product was going to be used in a box-office movie. It was the case with Nokia to know that Keanu Rives was going to use in the Matrix.

Two large companies that currently have millionaires contracts with Hollywood are Apple and Google, already that if you look, in 95% of the films, when doing a search on the internet is often seen Google and when a character uses a laptopThis tends to be the Apple. It can be that this effect in Spain is not the desired by the company Apple, here leading Microsoft, but in United States Apple is best-selling Microsoft.

It is said that the Hollywood industry has received millions of dollars figures by chains of gyms, which would explain the why our heroes of screen go to break the shirts with both muscle (also that the image of the tobacco was prohibited on screen).

If the image of tough guy was formerly Clint Eastwood (cigar in mouth), today, the reflection of tough guy is Vin system (athlete).

The Fast and the Furious (to all Gas) has managed to create a business of thousands of millions around the Tuning and accessories for vehicles.

Clothing brands are another industry that takes advantage of this type of smart marketing contributing garments and even paying the producers to actors and actresses carrying their clothing models.

People who recognize most liked the taste of Pepsi and still consume Coca-Cola is one of the clearest examples of what is able to make a good marketing campaign. These posters of Coca-Cola that are at the bottom of the screen and that are visible for approximately 2 seconds, are responsible that you remember her when you go to a drink.

Another rumor that exists is about the casa Martini, which were negotiating with Hollywood industry to make James bond began to change its "mixed but not agitated" drink a Martini, although change more than 30 years of custom in this character should be aunque cambiar más de 30 años de costumbre en este personaje debía salir out very expensive for this company and in the end James bond continued with their old habits. You have reached an agreement, Martini would have boosted their sales.

"Marketing is to demonstrate that people do not take their own decisions." A person not decides what it wants to eat or how to dress, but does not want nor that sell you. He wants to have the false sense that is it which choose a product when we already know what is going to choose rather than she herself knows. Potential consumers submissive to an industry that dominates their minds. "Welcome to the Product Placement"
Tweet

miércoles, 4 de mayo de 2011

We would find those responsible for the crisis in Spain?

Tweet sharing .
We started with several statistics. Spain is one of the countries where less culture of investment there is, as are the tail in saving regards. One-third of Spaniards does not have money saved for possible emergencies and the Spanish lacks the Middle financial literacy. These data make it to the Spanish worry the economy in general, but not know where to derive the problems currently facing the country.

This fact makes the Spaniards in a "herd" politically manipulated. I don't talk about politics, because I always try to watch it from the neutral point, and those we follow it for a long time, you will have seen that in our space we criticize anything that doesn't seem right, either by the people's Party or by the PSOE.

Today my criticism goes to the opposition, that increasingly more note how are still trying to take us for fools to the Spaniards. They criticize the current Government crisis management is entirely acceptable, but say publicly that they left an economically stable country and with the entry of the PSOE is provoked the crisis, take advantage of the financial ignorance of citizens and undermine the common sense of people.

The country left him great, to the point of that beat world record in household debt. "Families to acquire debt is a sign of a healthy country", were the words of a Minister at the time of real estate bubble. The case is that the debt will have to pay.

The Spanish must pay its own debt (mortgages and loans it acquired beyond their economic means), public debt with excessive taxes and debt that generated the banks, which were more than debt, losses such as the bet in a casino for your own knowing well that if goes black instead of Redthe House (Spanish) will cover their losses.

The Spanish must pay the disaster that led to own banks, abuses in this sector that has rescued with public funds still entities that generate billions of euros of benefits and continue with a policy of abuse in the face of the consumer. Ironic that an entity foreclose the housing of the one that has seen its economy affected by the entity itself that comes to the embargo.

While in Iceland citizenship has found the culprits, refusing to bail out the banks and putting their bankers in search and capture for Justice, forced to resign a Government, do we know in Spain find the guilty parties? Who must pay here by the massive and disproportionate debt?

I still strongly recommend that you see the documentary "Inside job", in which you will find the name and company names of those responsible for the crisis. Some will be disappointed to not see appear the name of Zapatero anywhere, but it is that the documentary will of those responsible for the crisis and not the manipulation of political debates to win votes.

Just with a very common phrase which define perfectly to Spain in your before and after:

"I was well and died." "I would not be so good"

.................. Tweet

New candidate for President in Spain (Humor)

Tweet sharing.
Since that policy is a very serious issue, we will try to stick with the more humorous side of it, so for those that we read out Spain, we present the new candidate for the elections in Spain. It is an unusual politician, although you may not believe that it wouldn't you the competition more than any. Here it the new possible successor of Zapatero.

From time to time it comes in handy to deal with some issues with a touch of humor. "To come to fruition, the guarantee is the dead".


....................... Tweet

martes, 3 de mayo de 2011

What career University study. Careers with future.

Tweet sharing .
Through our article the 10 jobs of the future, often us get many consultations on what career to choose, what career will have more future or How can be sure of choosing the right career and not mistaken. Say, that respond to these questions is very complicated, because as I have answered several times, Choosing a career is so personal and choose a girlfriend, but in both elections you must be clear that you have to like and you have to see what future with her.

On the other hand we must look for the balance between a career us passion and at the same time having a viable labour output adapted to changing times or the era which is to come, which today, practically cannot be predicted although we do not know the time that is going to stay. And above all, my advice always will be, choose the career you choose, try that you knowledge and useful so that in case of not finding employment, will serve to embark on your own.

In addition to a study, don't you forget that today any company prestige going to ask for some understanding of English andcomputer science.

One of the races which looms with more future, undoubtedly is ADE (Administration and management), which is a University with a wide range of diversification of industrial output, banks, education, audit of business, management, etc... of course that it is currently a career with more supply that demand.

If we divide the races by the needs of our society, in this case, it should not be forgotten that the future comes from green, and this is a priority for all Governments, so that in the next article you'll find focused racing environment with professions that are already demanding:

Another social concern are social issues, by giving way to new branches and possibilities for the future. In the link below show professions that Sue related affairs Sociales.Por other side we have finance adapted to the need of companies and not forgetting the need that a company must be present in the new mediumIt is obvious Internet.Es to study medicine always has demanded and will continue demanding. In fact, Spain we need more supply of this kind of professionals. In the next article we published a number of occupations that in Spain must import from outside, because supposedly they are not in our country.And finally, so that you can view the work of the future, we published an article in which we explained what will be those professions that will arise in the very near future. In fact, although some them seems something subrealista, the truth is that early practitioners of these professions of the future are already by hiring.Recalls, that due to most of the races, 70% of the material you receive is only straw and of the remaining 30% 20% is often forgotten, at least try to the 10% you in to the memory you can open both a future employment and the possibility of acquisition of knowledge to start your own business or company...Tweet

Investing in bonds linked to inflation. What are and how these bonuses.

Translate Request has too much data
Parameter name: request
Tweet Compartir

.
Hace unas semanas hablábamos de la inversión en bonos ligados a la inflación como tipo de inversión rentable para tiempos de crisis. De la mano de Mornigstar nos dan una buena explicación acerca de qué son estos bonos, cómo funcionan, diferencia entre otro tipo de bonos y sus principales emisores e inversores. 


La inflación es una subida sostenida de los precios en una economía que afecta al poder adquisitivo de los consumidores. Es especialmente dañina para aquellos que invierten en renta fija, ya que erosiona el valor de las inversiones reduciendo las rentabilidades reales.



 Por ejemplo, en el supuesto de que el cupón de un bono a 5 años fuera del 8% y la inflación se situara en el 6% durante el mismo periodo, la tasa de rentabilidad real de ese bono sería de solo el 2%. Sin embargo, los títulos protegidos contra la inflación pueden funcionar como cobertura frente a la pérdida de poder adquisitivo que las inversiones en renta fija, como los bonos, pueden experimentar en periodos de inflación al alza. A continuación analizamos estos títulos en mayor detalle.

EL INSTRUMENTO




¿Qué es un bono ligado a la inflación?Un bono ligado a la inflación (BLI) paga intereses a intervalos fijos y devuelve al principal al vencimiento, como un bono convencional. Sin embargo, el tipo de interés y el valor al vencimiento se ajustan por la tasa de inflación durante la vida del bono. Los bonos indexados realizan pagos que son fijos en términos reales y, por lo tanto, también se les denomina bonos reales. La tasa de rentabilidad real se conoce con antelación y la rentabilidad nominal varía en función de la tasa de inflación registrada durante la vida del bono.Los BLI están vinculados al coste de los productos de consumo, como el índice de precios al consumo (IPC); cada país aplica un método diferente para calcular este índice regularmente. Además, cada país cuenta con su propia entidad emisora de bonos ligados a la inflación. Por ejemplo, en EE.UU. los TIPS (Treasury Inflation-Protected Securities o títulos del Tesoro protegidos frente a la inflación) están vinculados a la evolución del IPC estadounidense y son vendidos por el Departamento del Tesoro. En el Reino Unido, la deuda pública ligada a la inflación es emitida por la UK Debt Management Office (Oficina de Gestión de Deuda del Reino Unido) y está vinculada al índice de precios al consumo del país (Retail Price Index o RPI), y así sucesivamente.En general, todos los países emiten BLI en los que el principal del bono aumenta con la inflación. Por lo tanto, cuando la inflación sube también lo hace el valor nominal del bono. Esto contrasta con los bonos nominales, que pierden valor cuando sube la inflación. Además, cuando el valor nominal se ajusta al índice de precios, el interés que paga el bono también se ajusta por la inflación. Gracias a estas características, los BLI son capaces de anular el impacto real de la inflación.¿En qué se diferencia de un bono nominal?El cupón de un BLI se ajusta por la tasa de inflación, a diferencia del interés que paga un bono nominal. Como resultado de ello, el poder adquisitivo de los flujos de efectivo nominales fijos se reduce por la inflación, lo que expone a los inversores y a los emisores al riesgo de las variaciones de la tasa de inflación, cosa que no ocurre con los bonos ligados a la inflación.¿Qué es la tasa de inflación de equilibrio?La tasa de inflación de equilibrio o break-even inflation es la diferencia entre el rendimiento nominal de una inversión a tipo fijo y el rendimiento real de una inversión ligada a la inflación con similar vencimiento y calidad crediticia. Dicho de otro modo, es la tasa de inflación hipotética en la que la rentabilidad esperada de los dos bonos sería la misma. Por lo tanto, la tasa de inflación de equilibrio ofrece información sobre las expectativas de inflación media a lo largo de la vida del bono.EL MERCADO


¿Qué tamaño y grado de madurez tiene este mercado?Los BLI vieron la luz en el siglo XVIII para combatir los efectos corrosivos de la inflación en el valor real de los productos de consumo, como la ternera, los huevos, la ropa y otros artículos de primera necesidad durante periodos de precios al alza. The Massachusetts Bay Company comenzó a vender estos bonos en la década de 1780, pero en aquellos momentos fueron pocos los inversores que se interesaron. Sin embargo, tras la rápida expansión económica que se vivió después de la Segunda Guerra Mundial, el concepto de los bonos ligados a la evolución de la inflación captó la atención de los gestores financieros del sector público. Así, Islandia emitió bonos ligados a la inflación a comienzos de la década de 1950 para luchar contra la elevada inflación provocada por el rápido crecimiento de su PIB. Treinta años después, a comienzos de los años 80, comienza verdaderamente el mercado moderno de BLI, cuando el Reino Unido emitió linkers, como a menudo se denomina a estos bonos en este país. Otros países siguieron su ejemplo, como Suecia, Canadá, Japón y Australia. EE.UU. no se reincorporó plenamente al mercado de BLI hasta que el Tesoro empezó a emitir sus TIPS a finales de la década de 1990


¿Quiénes son los principales emisores y los principales inversores en este mercado?


Los gobiernos han sido los grandes protagonistas en los mercados de títulos vinculados a la inflación durante 20 años; así, el mercado de deuda pública denominada en euros suma actualmente más de 420.000 millones de euros y el mercado británico de deuda indexada a la inflación supera los 384.000 millones de dólares . Además de registrar un aumento de las emisiones, el mercado de títulos ligados a la inflación también está creciendo en número de emisores (Alemania fue el último emisor del G7 en acceder a este mercado) y vencimientos (con emisiones de hasta 50 años). Los bonos ligados a la inflación también los emiten las empresas cuyos ingresos tienen una exposición directa a la inflación. Algunas de estas empresas son inmobiliarias, eléctricas, etc. Sin embargo, el mercado de BLI corporativos sigue siendo minúsculo comparado con el de BLI públicos.La demanda de BLI está impulsada por los fondos de pensiones, que necesitan asegurarse de que sus rentabilidades no se verán erosionadas a largo plazo y buscan alternativas de indexación que requieran un menor uso de capital. Por otra parte, se han realizado estudios que han concluido que para los gobiernos es beneficioso tener parte de su deuda vinculada a la inflación en aras de la diversificación y también para cubrir la naturaleza vinculada a la inflación de sus fuentes de ingresos. También invierten en BLI los fondos de inversión (por las ventajas de diversificación que ofrece esta clase de activo), las aseguradoras que necesitan estabilidad en sus rentabilidades y los particulares que desean conseguir rentabilidades reales fijas.¿Cómo va a evolucionar este mercado?Se espera que el crecimiento del mercado de BLI continúe durante los próximos años. Mientras que EE.UU. y el Reino Unido representan una proporción elevada de las emisiones totales de este tipo de deuda, el mercado europeo sigue relativamente limitado con sólo cuatro emisores (Alemania, Francia, Italia y Grecia). Se esperan más emisiones de países como Alemania, que ha entrado en el mercado de BLI relativamente tarde. También se habla de que España y los Países Bajos podrían empezar a emitir BLI. La situación es diferente en Japón, donde la inflación ha sido muy baja o incluso negativa durante los últimos años. De hecho, el Ministerio de Finanzas del país está limpiando el mercado de deuda pública ligada a la inflación recomprando este tipo de títulos.¿Por qué invertir en bonos ligados a la inflación en lugar de otros instrumentos que protegen frente a este fenómeno?La inflación es generalmente el mayor enemigo de un inversor en renta fija, por lo que los bonos ligados a la inflación son una solución natural. Dado que los cupones y el principal están indexados a la evolución de los precios al consumo, y como suelen ser emitidos por países estables y solventes, los bonos ligados a la inflación están avalados por una trayectoria demostrable como protección eficaz y poco volátil contra las alzas de los precios. También muestran una correlación negativa con los activos de riesgo, lo que resulta especialmente útil para diversificar una cartera.Otras inversiones pueden aislar una cartera de los riesgos relacionados con la inflación, pero todas ellas suelen acarrear un mayor componente especulativo. Los inmuebles, por ejemplo, son más volátiles y también menos líquidos. Del mismo modo, el oro ha mostrado una correlación estrecha con la inflación a largo plazo, pero el creciente peso de los especuladores en la formación de precios hace que no sea tampoco una solución libre de riesgos.La renta variable también pasa por ser una buena protección ante la inflación. En este sentido, las acciones de empresas de recursos naturales, tabaco, alimentación y productos farmacéuticos son populares entre los inversores. Sin embargo, sus resultados pueden ser dispares en periodos de tiempo más cortos y también se caracterizan por una mayor volatilidad.¿Por qué deberíamos optar por una protección ante la inflación mundial en lugar de nacional?La inflación es un fenómeno de ámbito mundial y la correlación de los datos del IPC durante los últimos 30 años es extremadamente alta. Invertir en bonos ligados a la inflación con una perspectiva mundial ofrece tres ventajas clave:- El mayor abanico de oportunidades hace más fácil explotar las anomalías de valoración y cubrirse ante la inflación utilizando una combinación de los mercados más baratos posibles. Por ejemplo, a finales de enero de 2011 la tasa de equilibrio de Japón a cinco años era de 0,5% (se descontaba una deflación de 0,5% en cada uno de los próximos cinco años). Como las tasas de equilibrio equivalentes en EE.UU. se sitúan en el 1,9% aunque la inflación actual se eleva al 1,5%, Japón y EE.UU. son mercados atractivos con respecto a Europa.- Un enfoque mundial también ofrece ventajas de diversificación obvias. Además de su correlación negativa con la renta variable y la baja correlación con la deuda pública, elegir bonos mundiales ligados a la inflación en lugar de nacionales mejora las ventajas de diversificación.- Ir más allá del mercado nacional abre las puertas a un mercado más grande y a menudo más líquido. El mercado de bonos ligados a la inflación sigue creciendo, pero algunos mercados concretos plantean todavía problemas de liquidez. Un enfoque mundial facilita la superación de estos obstáculos.
Tweet

Business ideas: selling luxury clothes. Business opportunities.

Tweet sharing .
How much to pay to have clothing that Scarlett Johansson wore at the Oscars gala? For the of Penelope Cruz, by a former garment of Meryl Streep?. Saying sounds so unattainable to do business with the sale of clothes of characters somewhat difficult to access.

United States have already appeared the first entrepreneurs with their business in the intermediation of sale of clothes of their stars. Without going any further, when a star of film or singer runs through a tough economic time, uses these entrepreneurs to sell of clothes that no longer use at very reasonable prices, so that demand is served. This was one of the options that used Whitney Houston.

Let's say that if we transfer this business to Hispanic countries, the easier access to persons of "good clothes" is a personal shopper, which has made some contacts, but it should not be forgotten that maquilladoras, event organisers, cameras, journalists, etc.. they are also people that through them you can, you can access.

Perhaps we have pointed to very high when talking about selling the clothes of our stars, when easily can do business with other people that have nothing to do with the world of film or music and possessing of leading brands of clothing are just anonymous people with a good financial state.

After taking the people willing to sell or dispose of the clothes that no longer used, the next step is to look for customers who want to buy it.

While doing this business over the internet is a very recommendable option, don't forget that offline customer acquisition also gives you a huge return.

The advantage of this business is that you parties with zero capital, as being intermediary you don't have to invest in the main product. Once the sale, charged a Commission by selling garment.

The disadvantage, without doubt, is the complication of access to this type of "suppliers".

We take the idea and if your find the way to make a business of this, congratulations, because I'm sure that would be a very profitable business and above all, very striking.

More business ideas related clothing:

Tweet

The Huffington post has been sued by his former bloggers.

Tweet sharing .
In February we mentioned that The Huffington Post had been bought pro the company AOL for $ 315 million. This blog had become the third most relevant Internet by number of visits, generating content by more than 9,000 bloggers non-profit.

After the million dollar purchase, bloggers want their cut, so it has begun a collective against Arianna Huffington demand (owner), against the page itself and AOL, the company that purchased it.

Demand is headed by an of such known jonathan tasini, by winning a lawsuit against the new York Times, and claims of EUR 72 million to distribute among the old bloggers, because they think that the huffington post have created it all and these high profits from the sale must be distributed among the people that helped launch it up the position today.

By the web site announced that it is a demand unfounded, since each one contributed their ideas voluntarily.

Only a judge can decide whether it is or is not profit from the sale of the site, because even I myself do not know which side put me in this case. do you what you think about? I would like to know your opinion. Tweet

Ideas of the great companies to grow in times of crisis

Tweet sharing .
In times of crisis, our large companies they have been able to position itself even better and avoid the drastic situation affecting Spanish market.  Our great entrepreneurs never cease to repeat words such as innovation, distinction, restructuring , work and common sense when grow.

According to data, in Spain, only 3.8% of SMEs have international presence, the rest are focused on the domestic market.

This weekend it has been as an example to Mercadona, which still remained in Spain and have not developed any policy of expansion abroad, business management and strategy of Juan Roig, President of the company, has been approved with very good note.

Measures to reduce costs Mercadona has taken have been very risky face consumers and suppliers, although in the end results have given, and it is that the company has greatly increased its turnover and has managed to reduce their costs.

On the contrary, our societies listed in the IBEX-35 have succeeded abroad around 50% of its turnover and in the case of Acerinox, even 90%.

They all agree that this policy of internationalization has made it possible diversification of risks and the decline of concern at the situation of the Spanish market, although they are confident that you have a speedy recovery.

Today, all these companies say, that in the crisis that has occurred around the world, Latin America has been the great opportunity for Spanish business.

Another example of company that has taken some unpopular steps to continue with its growth has been Telefonica, which has made all their executives to work in the way of minimising costs internal to the decline in profits in the Spanish market. Telefónica is studying the possibility of reducing its workforce and reward its executives.

Inditex and Santander are two of the companies that have been better able to position itself in this economic crisis, each in its own way.

Inditex continues to increase its workforce, by opening new stores in foreign markets and having made a triumphant entry on the Internet, and is why that Inditex with its creator, Amancio Ortega and his crew, Pablo Island, are an example of value creationwealth and employment. By Banco Santander, his creation of value as a company and increase in benefits is approved more than, but very poor in other types of values.

And finally we have the English Court, a company that has shown to not be prepared to manage a crisis, because their accounts have not been very positive, and in case of not seeking new business models, the situation could worsen.

The message to send us our greatest managers is very clear, and is that in times of crisis, your business can grow. There is a single measure and is a matter of finding the balance between increase in sales, lower costs and new markets.

Tweet

MLM companies. Fraud?

Tweet sharing for some time that we had left aside the multilevel business, because we thought that people today do not arose them as in its beginnings. It is clear that I was I wrong, because there are companies that are once again expanding by various countries, including Spain, taking advantage of the crisis to attract new recruits (call victims).
I take this opportunity to give my opinion, agreeing that Fran Carreira, an editor of the salmon Blog today talks about this. So useful is its contribution as the opinion that we are going to give here, since it is in the same line. It can that Fran Carreira is has bitten the language a little, since the companies multilevel are exactly the pyramid companies, and no there is why rename them. At the moment do not capture new candidates at lower levels, those from above leave income.

In an enterprise multilevel nobody is going to get rich, except for the founder and the first and second line of workers. From there, receiving a minimum income, becomes a day's work more than full.

This means that in multilevel companies that boast having a network of more than 5,000 members throughout the world or across the country, only have a standard of living comfortably 2-3%. The rest are people that come and go, but at the moment you walk into a meeting is as if all these people to act in the form of sect, and that all of them will comment you that his life changed completely and are now rich or have achieved financial freedom. Is there another way to sell the product?

The reality is that in a way, donald trump and Robert kiyosaki, in an act of "greed" and ambition, have given her image to promote this type of Enterprise multilevel. Our two masters in creation of assets and profitable income, have messed up to the bottom to put his image. They certainly get those profitable revenues through their affiliate programs and MLM companies, but only at the expense of the suffering and naive to try to follow in his footsteps.

Donald Trump has lent his image to ACN, the last company multilevel that promises to get rich. I would not talk of fraud with this type of company, as I certainly think that that do not go with a gun to anyone to enter there, but what is certain, is that the time you spend this type of companiesso you can take advantage of other type of business.

I have always seen a very significant disadvantage when someone comes in some affiliate program or company multilevel, and it is that significantly harms her social circle. The more followers lose North and fail to see their friends and family members as individuals, but as future customers. They tend to lie to sell its business model and even lead to their own friends to those meetings which are going to see the yachts, mansions and ferraris of the workers alleged. Only then you have to take a look at the car park and observers clearly that vehicles of the members, as a general rule, are not exactly much luxury.

I respect people who are engaged in this type of business, because within the cabe is a honest way to search for a life, but if some think enter this type of business, you need to know in advance that you will have to work very hard to get a minimum income and with a little luckwith the passage of the years you percibirás some income profitable, if the company stays in foot, but to get rich, take your head.

Tweet

lunes, 2 de mayo de 2011

The Online Banking continues to grow. Self Bank.

Tweet sharing banking online continuous taking force. We name here to Self Bank where we can invest as much in investment funds, monetary funds, etc.

Self Bank is a result online of the Union of La Caixa Bank and Boursorama, entity that belongs to the Group Société Générale, one of the three major powers financial Spain.

This makes that you can afford the low commissions by openings of counts, movements... etc and is a good choice as a broker online, where can operate both in foreign markets, such as for example the Nasdaq from 9.95€, and in the national market from 2.95€ per operation. In addition do not charge you Commission on custody if you make more than two operations per month. So that for those who asked us about how to invest in the stock exchange of United States, Self Bank is a good option as well as to the time to operate in the IBEX.

We also highlight short-term fixed-term deposits, which range from 15 days, 30 days, 6 months, etc, where the more savers can get a return on that money in the short term and without any risk.

With respect to investment funds, not having own management company, not you they will try to get a product to the force, giving you to choose among more than 1,500 Spanish funds.


Until June 30, you have the option to try the trading platform Trader Pro 8.02 free.


According to a study by TNS, Self Bank has been chosen as the cheaper Bank.


Expected that online banking end being the future, because that can be granted better conditions to the customer due to the minimum necessary to maintain such a system.


Sponsored by Self Bank link


Tweet

"pink slip party". New ways of finding a job.

Tweet sharing .
The concept of pink Slip party is already in Spain. This idea imported from United States promises and long. By now the two entrepreneurs organizers of these events have created this curious form of finding employment non-profit.

How does a Pink slip Party?

It is a meeting which in principle is used to exchange opinions with the advantage that you can find a job at the end of these meetings.

The first thing you do is choose a "moderator" for which initially a talk with a few tips for the active job search, the possibilities offered by the network, how to use the curriculum of augmented reality (already discussed this in another article) and how to get more benefit of interviews via skype.

On the other hand, are invited to recruiters or employers of companies, usually related to human resources. These guests attending free and voluntary are placed a sticker of the colorgreen.

Invited people unemployed, which places a pink sticker (of the same color as the letter of dismissal in United States).

And finally we have the third guests with a Blue sticker, which are workers who are thinking of changing jobs or at least, not discarded it.

Once all together, they begin to exchange views and interact with each other. The idea of this initiative is not to create a fair job, but is true that as a result of making the necessary contacts, some of these people, end up finding a job in hands of contratadores attendees.

For the rest who do not have such luck, has been shown that after this experience there is a before and a later in the sense that become much more active in the search for a job to having received some helpful tips.

For now, these Pink slip Party are doing in Madrid, but already they are looking for ambassadors to other provinces of Spain. The initiative is good no doubt.

Tweet

Values in fall. Sell or hold? Estrategias de Inversión.

Tweet sharing .
In this article we are going to treat the part most psychological of investment in stock market. Usually arise, when away from the technical analysis of action, we have invested in a value and that does not react as expected at the time of the acquisition. Then arises a question that is...sell or keep the action?

Given this case, investors can only act in three ways, and we cannot say that a decision is more accurate than the other.

If we invest in an action that begins to lose its value, we can only act in the following ways:

1. Quickly sell.

In this case, is responsible for the fear. We know that to a value that is in decline, keep it we could acquire greater losses and more knowing that that same fear it would be felt by other investors, which would also decide to sell their shares resulting in a further decline of the value.

2. Maintaining the value.

In this case, we use patience. We know that the stock market is in a constant movement and that an action may lower its value but within a few weeks, months or years can return to stabilize. In other cases, an investor tends to keep the value for the simple pride does not recognize a loss, since there is no loss of money until the sale of the action with losses do not effective.

3. Maintain and acquire new shares.

Other investors, far from worrying about the fact that a value is down, what they do is to acquire new shares priced even lower than when they bought. In this way, and hoping that the value back to your site, not only will have had no losses, but it will have considerably increased their profits. It may be the factor that is given in this case the ambition (which is not bad).

Now, which of these three strategies is appropriate?

As well we said at the beginning, none of these three strategies is right or wrong, as according to what value should apply one or the other.

To implement the right investment strategy will have to analyse the value, the reason for the decline of the actions (what is the stock market in general or only this company?), the plans for the future with the company, its projects of expansion and new strategic agreements.

We calculate the time that we foresee that the value will take to upload, since if too long, may be best to sell the shares still at a loss but have not stuck your capital.

On the other hand must also look at whether we compensate for the payment of dividends during this time that the value will be stalled.

However, it may be a timely moment which produces the fall in the value or can be the imminent announcement of a serious problem in the company that could lead to bankruptcy. Analyzed these two points, in the first case the ideal strategy would be the number 3 and in the second case, no doubt, the number 1.

Today, I recognize that the investment strategy that more result has given me has been the number three, call it luck, because that blinded by pride, I have sometimes refused to sell at a loss.

Does you strategy utilizarías given a situation similar to the one described?

Tweet

The 10 companies most important and powerful in the world. 2011

Tweet sharing .
New publication from Forbes, where collected the 100 companies most important and powerful in the world on the basis of figures for sales, profits, assets and market value. We started with the first 10 companies that top the list.

First we have the U.S. Bank JPMorgan, followed by another bank in position number 2, HSBC.

In third place we find ourselves with the American financial conglomerate General Electric (GE).

In fourth place we have the American oil company exxon mobil corporation , followed by another Dutch oil company occupying the fifth position, Royal dutch shell.

The sixth is for Petrochina followed by bank ICBC in the seventh.

The eighth position is for the Group Investor of Warren Buffett, berkshire hathaway.

In the ninth and tenth position we have to the Brazilian Petrobras and another American banking group, Citigroup.

Our Spanish companies who head the top of the 100 companies on the Forbes list are Banco Santander, occupying the number 13, Telefónica in 31st position and BBVA ranked number 66.

As we can see, the world's most powerful companies are banks and oil companies.

Source: Forbes
Adapted by: Negocios1000.com

Tweet

Private health care in Spain is already in camino.¿we will consent?

Tweet sharing .
A few weeks ago dropped the debate on the health care co-payment, I imagine that to see the reaction of internet media, which, to be covering the war of Libya and the Japan nuclear power, have given due importance to a simple rumor on the privatization of the health system. The fact is that all the indications that the privatization of health care is on its way, no matter who governs the next parliamentary term. Again tries to take "Stupid" to Spanish citizens to make us believe that our health system is not sustainable when the reality is that our model health is fully sustainable.

Refers to the free Word when we talk about public health, when really free it has nothing, since her we are paying all the taxes. Us refers the brilliance of the American health care system, when precisely it is not brilliant.

According to recent data, in United States there are about 60 million people who have no access to the health system and every year there are thousands of deaths that could have been avoided had received adequate attention.

United States live that pays and dies which may not pay, that is the only reality. That Yes, the health system is a very lucrative for certain sectors business model, including private medicine and insurance companies, which are at the point of looking judicial day itself and day also. If officials of insurance companies not just in the jail is because there justice is also bought with money. Do we really want this health system in Spain? Are really what we to agree to do nothing of noise?

Already there have been the first cuts in public health and are already suffering the first consequences. Several newspapers published some cases of people who newly operated not have been admitted for lack of beds in a hospital and operations halfway because the operating room, according to the hospital, was occupied and they must wait to finish what they started. Specifically talking about a girl who should be operated in both eyes, and was only operated one. The other should be expected and this girl will once again assume the risks of being anesthetized twice instead of once.

At the time that between private health, everything will be a business, and as in any business will look for the profitability of the business. So that a business is profitable, is must choose well the type of customers looking for the solvency thereof, which would lead to a single "If you can pay for it, you can access".

In some communities has already in Office health adviser to the President of the private employer medical. Knowing this, and can have very clear health system that is going to finish incorporating.

On the other hand, I know a person who has a friend who knows a friend of someone, which assures us that certain companies have already reported that they expect to increase their business with the Spanish health system figures. Let us say that this "friend of a friend" is in the sector of insurance companies specializing in medicine private.

"5 Years ago I observed personally how a private clinic led by nuns, prevented from access to a person with a feint of heart attack, which came by itself in the foot to the hospital." At the same gate he was asked to insurance. In the absence of private insurance, had to call an ambulance to collect it from the door of the hospital and take it to a public hospital. The ambulance took 25 minutes. "Luckily the thing was not over and this man have come."

At that time I saw clearly what is able to make the economic interest (for not forgetting that a nun denied access to a dying). Do we really want that?
........................... Tweet

The lost generation. The fault also lies with Zapatero.

Tweet sharing .
I just saw an article in ABC which refers to the lost generation, and as usual, not less, missing the blame for young people who have mortgaged their future and have no option of employment in sight, well...blame it on Zapatero and remain as "wide". Well well.... as the fault is Zapatero, we already know the essential, so everything is solved.

To begin, I understood that the lost generation were those children who now have between 20 and 24 years, which dropped out of school called easy money because the construction boom. Young people who were charging more than 1,500€ and acquired debts mortgaging its future and in some cases their parents, which enabled these debts.

In this case we show to a lost generation of graduates University between 28-31, which to my view, already are men and women, not kids. Let's talk about investments.

A study is an investment you do well in money or time, waiting for the term to receive your return (a job). The problem this generation is that companies are at stage of cuts and not hiring, so this situation will probably extend a few more years.

I am sorry to say to these young people studying for managers, hospitals, oppositions, banks... that your dream will have to wait and I feel that in the University not they teach you that after every bubble is a recession.

Say it that you salgáis to the streets to shout, that noise you arméis, you reclaméis your, what you have earned, say you that you pregonéis that you are the future... and that at this point they would be right. Actually you are the future, but in the creation of enterprises.

As much as you gritéis, the creation of employment does not leave from one day to another of a top hat as if by magic. Lot of noise that you arméis in the streets, the only thing you are going to get is waking up the neighbours (who already have enough concern for not being able to face his own lyrics) and with regard to what you have earned, unfortunately, still you you have to win.

You have called the "lost generation of Zapatero" and if any of you have thought you is that you walk even more lost than it seems, already to your future jobs is they were ruined by the ambition of some individuals and entities.

That with respect to the real lost generation, with regard to university graduates expected to be part of a prestigious company in their first job.... bad news... appreciate your high preparation, but.... you have been taught to take to run your own business? is it not? bad luck! It is what you are going to have to learn.

As a Council, only say that in life, a problem, sometimes is not matter of search for a guilty party, but a solution.

You say in front of the Moncloa if that is what you want, but remember that with this action you do only pave the way to an opposition which os is showing an alleged guilty and you does not give a solution.

And if you want to talk policy, we also have a very clear vision in this regard. On the one hand a President who is not capable of fixing the "broken toy", but on the other hand, we have which broke the toy and insists on saying that they left him new. Only wish that the generation of the future come loaded with less ideal politicians and more knowledge in economics and finance, as this would solve many problems to my future offspring.

You are at the wrong time to find employment, but in the ideal time to start a business itself. Best wishes.

Tweet

Understand the investment in stock market in an easy way. Part 2.

Tweet sharing.
We continue with our article "understand the investment in a simple way". If you didn't have the chance to see the first part, you can go to this link: understand the investment in a way easy-part 1. We will then respond to some questions that surfaced. To begin, one of the questions is...is why people's Bank and not Santander?. Therefore, I chose as an example the People's Bank in order to understand some things. The number one point is that people's Bank was not named as a buy recommendation. Point number two, is that we chose a bank value as that rising rates benefit Bank, and has been demonstrated as well has been.

To begin, following the advice of Warren Buffett, we ask a question: does is going to continue to exist Banco Popular in 10 years? Nobody can know it, but certainly the logic tells us that both the people as the Santander and BBVA will remain there, so with the passage of time these actions tend to be revalued by inertia and the own inflation.

Having said that, I I opted for Banco Popular because in business size is less than the of the Santander and therefore has more likelihood of growth. Let's say that a 12 year old boy is more likely to grow than one with 17, although both can grow.

Probably, as argued Gregory Horga, the problem with Banco Popular is that it has a national business and soon spread internationally, what is at stake great part of its business within the Spanish economy.

A point that is playing in favor of Banco Popular, is that their actions are touching the ground, so if you get a little more "pot effect" would occur (action touches ground and enters purchase recommendations). This should not take it at the bottom of the letter, because that could be the case that stays on the ground definitely and there is the break-up of the company. But let us not forget that it is a Bank and at least in Spain, they are like "termininator". There is no way to collapse them.

In summary, we chose popular because:

Not still purchase recommendations, rising rates would benefit from equally modoPorque has released several profitable deposits to attract foreign capital.Because it has potential for growth.Because its action is cheap (look at this point) the next day for our article, we invest in people's Bank and at the same time in Banco Santander. Similarly we could have done so in BBVA, that the entire banking system Spanish, he was going to upload, that was clear.We buy Popular 4.15 € per share and buy Santander 8.15 € per share.People's situation: to today is listed to 4.39€. Bearing in mind that with 10,000€ you can acquire 2,409 shares. The gain today is 575 €. (not counting with the Commission)Situation of Santander: to today is listed to 8.62€. If we look we can say that it has been more profitable than Banco Popular, but the reality is that with € 10,000 you purchase only 1227 actions, which are half of those acquired with the Popular, which is why the profitability of the SantanderIt has curiously been 576 €. Exactly like Popular.De there the importance of buying something cheap, because in case of rise, with less upload, it may be a more worthwhile investment.And finally, we once again appointed councils of purchase by analysts are not much better than when you use your own common sense.This article is going to have a third party to comment on some of the things that I'm seeing in foreign investment in stock exchangeforums, where you can receive very good advice and sometimes confusion by professionals who have forgotten that the stock market is a much more basic system that sometimes want us to believe. I accept comments thereon.Tweet

domingo, 1 de mayo de 2011

Translation companies on the internet. Profitable business. Ideas

Tweet sharing .
We put as an example to an entrepreneur who has managed to create a company to overcome the crisis and take the business opportunity that offers internet. bank of words is a translation company that works over the network.

They have an extensive network of translators and offer their services to companies in any industry around the world, either translation from any language to Spanish or from Spanish into any language. Its creator, Penelope Ausejo, tells his secret.

bank of words provides high quality translations made by native translators specialized in specific fields, a sector that while it has supply and demand, is true that few companies sell this type of specialization.

To withstand the crisis and to grow in this time of economic recession have been aware of the importance of a good Marketing and a good commercial work.

Penelope is very clear that every online business needs a commercial work offline by what they have had to make a field work to attract customers.

They have taken advantage of social networks to interact with your potential clients resolve their doubts and maintaining good care "you to you".

If this entrepreneur had to give us their keys to success, these would be:

DistinciónEspecializaciónMinimización of advertising costs thanks to the internet.And above all, to much initial work.

After a job well done and a good commercial work, the reward comes, so from here we congratulate this enterprising, which can already say that it is in Spain for this type of online business.


Tweet

The Coworking grows as a solution for Freelance and self-employed. Ideas for business

Tweet sharing .
And talk about in his days the Coworking (share an Office or space to minimize expenses) as a business idea to get profitability to a shop or Office. The effectiveness this working system has demonstrated, already are it is demanding more frequently.

It is clear that if you start as a Freelancer or freelance you will need a minimum service, such as internet access, printer and according to the characteristics of your business, you'll need a fairly presentable physical space to accommodate your clients.

You can get more performance at a coworking space please share the Office with professionals engaged in an activity similar to yours or simply complementary. I.e., an architect and a company dedicated to the sale of materials for construction, in case of receiving one of the two a client, could occur for both, mutual benefit that the client may purchase both services with different companies, but in one place.

The more intelligent and not just share office space, but rather create collaborative strategies in which one of the companies makes a higher discount to a customer if it also hires the services of the company that shares its space with him.

In this way, a simple autonomous gives the impression of having a large company in the eyes of the customer as soon as entering the Office and in addition, if they have made "good friends" among peers, they can offer multiple services. Everything is design strategy and reach an agreement.

It is not necessary that you seek expressly dedicated to the Coworking offices. As students seek to share floor, you can also post an ad and find a company that wishes to share Office or warehouse with you.

However, you are not without risk, and it is to choose another professional to share a space with you, also you can be the case that your "partner" is no solvent or your company has no profitability, which is why it is necessary that you share the Office with someone reliable. Otherwise you can go very wrong move, above all, if the rent of the Office is in your name.

Even so, analyzing and taking these small risks, the idea of the coworrking extends each time with more success. In times of crisis, it must be run at the imagination to minimize costs to the maximum extent possible, and a way to minimize them is sharing them. And one way to do your most profitable business is joining forces with other companies.

Tweet